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CAMPUS STAPLE
University / Collegiate · USA

62 campus stores, one dad hat program, reorders in 3 weeks

American university bookstore group — Gazelle case study

The challenge

A bookstore group managed cap programs for dozens of campuses — each with its own colors and crest — and stockouts during homecoming were routine.

Our solution

A shared cap chassis with per-campus embroidery, a 3-week rolling reorder guarantee, and pre-season demand planning with their buyers.

Results

62
Campus stores served
3 wks
Reorder turnaround
0
Homecoming stockouts since 2024
28%
Category sales growth

"They plan our peaks better than we do."

— Category Manager, Bookstore group, Austin

Products we made

  • Dad hats
  • Two-tone snapbacks
  • Campus beanies
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