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Rugby / Sports ·

New Zealand rugby merchandise licensee — Gazelle case study

課題

A rugby licensee's supporter caps were falling apart mid-season — stitching failed exactly when fans wore them hardest.

解決策

Reinforced seam spec, bar-tacked stress points, and wash-testing matched to a muddy season's real conditions.

結果

40,000
Pieces per season
3x
Seam strength vs previous spec
0
Mid-season quality complaints
5
Seasons supplied

"Our fans are not gentle. These caps don't need them to be."

— Licensing Manager, Rugby merch, Auckland

私たちが作った製品

  • Rugby caps
  • Fleece beanies
  • Supporter scarves
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